Introduction Technology has influenced various aspects of life in various dimensions. Therefore, technological advancement has profoundly impacted different sectors of life. In this regard, technology has been perceived as a
Introduction Social media utilization for both health and personal usage is on the increase. It incorporates social networking sites ranging from Facebook, YouTube, Twitter, and LinkedIn, and blogs, among other
Introduction Social media is a powerful tool that enables people to connect and communicate with one another from different parts of the world. It assists people in staying opinionated. This
Introduction Social media continues to be an integral part of contemporary society, with over 4.74 billion people worldwide using various online platforms and applications for communication, information sharing, and creative
The technological advances in this century have increased the number of people online. The internet has become a massive component of people’s lives. The use of social media is growing
Abstract In recent years, the trend of utilizing social media influencers and celebrities in marketing has gained popularity among small businesses due to its numerous benefits. However, more research must
Social media is beneficial and consequential to adolescents as it influences various phases of their development. Teenagers are among the highest internet users globally, making the influence of social media
Introduction When developing and using social media platforms, a wide range of moral concerns must be considered. Personal information security is high on the list of concerns. Users’ political opinions,
Social media is an application and website that enables people to form and share content or participate in social networks. It has introduced people to digital communication through messages and
Introduction The media heavily influence a person’s perception of reality as a social system. According to this theory, media outlets promote widely accepted cultural norms and values. It was discovered
Introduction The effect of social media on young people is a hot topic today. Ever since the advent of social media, there have been concerns about its effect on people
Social media has emerged as a powerful communication medium with significant influence over urban and rural areas. For instance, social media has numerous platforms like Facebook, YouTube, Twitter, Instagram, Snapchat,