The introduction is quite possibly the most important part of any writing piece, be it a blog post, report, article or an essay. However, most people have trouble writing it and procrastinate in a hope that the problem will solve in its own way.
We don’t want you to be in the same situation and experience that awful writer’s block, so we’ve gathered some important tips and guidelines to help you write a killer intro!
There are several reasons why introduction really matters:
An introduction to any piece of writing has one main function: to hook the reader and make him or her continue reading. Knowing a few techniques, you will be able to produce the most convincing intro for your particular piece.
A few things can make your introduction irresistible and hook the reader’s imagination:
There is no definite answer for how long your introduction should be. However, you need to remember that readers have short attention spans. They are impatient to get the main information, so don’t make them wait for a long time burying it deep in the article.
You need to address your reader like a friend. Try to form a connection between you to make sure that your reader trusts your words and opinion. A good way to do this is to tell a personal story.
Make sure to avoid the common mistakes which can ruin even the most interesting and unusual intro:
1. Don’t apologize – Never suggest that you don’t know what you are writing about or that you are not an expert in this topic.
2. Never announce your intentions – Don’t announce from the first sentence what your writing piece is about. The worst thing you can do is to write “”The purpose of my blog post is to…”
3. Don’t use the dictionary definitions – Although definitions are extremely useful, never use them in the introduction.
4. Avoid long warm-up paragraphs – Get straight to the point, don’t make your readers feel bored while reading a long warm-up introduction.